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AVA is one of the largest online Forex brokers, and claims to have over 100,000 clients and a trading volume of more than $20 billion per month. It was founded a few years ago, in 2006, with the intention of providing the ultimate online trading experience. This goal is helped by the fact that the founders were retail traders rather than institutionally based, which gives them a better insight into traders’ needs.
AVA Capital Markets Limited is part of the AVA FX Group, and is based and regulated in Ireland, complying with EU regulations. The AVA FX Group itself is headquartered in the British Virgin Islands.
AVA offers a very user-friendly platform called AVA Trader, and this is intuitive for the novice, being based on the ACTForex software. Experts also like it, but if you are a fan of MetaTrader 4, or have some existing programs for it, you will be pleased to know that AVA offers that one too. A web based Java platform completes the trading platforms offered for your PC. AVA has several other ways to stay in touch with your account, including an iPhone app and even an autotrading system.
Fig. 1: Ava Trader preview
AVA offers several different trading accounts, and each of these is eligible for different signing bonuses.
| Account Name | Silver | Gold | Platinum | Premium |
|---|---|---|---|---|
| Initial Deposit | $100-$999 | $1000-$9999 | $10000-$49999 | $50000+ |
| Bonus | $50 | $100-$1000 | $1200 | Negotiable |
The VIP account called AVA Premium offers a free debit card, free coaching and ongoing reviews of your account.
Bonuses depend on trading volume, and you need to trade a minimum of $10,000 for each dollar claimed.
Trading is via a dealing desk, and no commissions are charged. AVA in common with many other brokers makes its profit by the spread on the buy and sell prices traded. The leverage rate is up to 200:1.
AVA gives customer service by fax, telephone, e-mail and instant messenger, and claims 24 hour support. The response time to a question when no-one was online was just four hours.
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